Another day, another reinvention
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At a party in the early 2000's, my boss introduced me to her boss's boss as "the best direct mail writer in the business." Cue the Bronx cheer. It was like being called a great horseman while Model T's take over the road. But people aren't horses and insights are insights. My clients still see results that silence many a neigh sayer.
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3 Downloadable Portfolios for Your Consideration
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Other Things
#1 Amazon Best Seller"What did you do before you went into advertising?" The chemist who accepted my cagey answer was looking for another Mark Spector. Little did she know that this Mark Spector's past included bookies, hitmen and federal agents. >>
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Learning to Love AI Writing ToolsThere's still a huge gap between a large language model's understanding of words and human being's understanding of context and emotion. AI works best as a research assistant and brainstorming partner. Coming soon: The tools I use and how I use them.
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Blind SpotsA Dystopian Coming of Age Story: Vida Guerrero is growing up in the first generation after The Great Redoctrination put and end to violent crime. Not the best era to try to convince copbots that your mother was murdered. >>
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